A lot of comment on social media is about the impact (or lack thereof) of GDPR on Direct Marketing: “Another company still sending me emails, despite me saying no!” sums up a whole slew of Tweets.
I’ll cover some specifics on the opt-in/out controversy and the PECR later (hint – it’s not as straightforward as people want to believe). But it got me to thinking – are we “data subjects” focusing on the wrong thing?
The GDPR is first and foremost about ...
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18
SEP
2018
SEP
2018
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